Privacy Policy

Effective Date: September 1, 2026
Last Updated: September 1, 2026
This Privacy Policy explains how embodyment by Susana Victoria Perez LLC, doing business as embodyment by Susana (“embodyment by Susana,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you interact with our website, mobile application, membership platform, classes, programs, events, and other Services.

1. INFORMATION WE COLLECT

Depending on how you interact with embodyment by Susana, we may collect the following categories of information.

Information You Provide Directly

This may include:
‍
● name;
● email address;
● telephone number;
● mailing or billing address;
● account username and password;
● membership information;
● booking information;
● payment and transaction information;
● communications you send to us;
● information submitted through forms;
● testimonials or reviews; and
● information you voluntarily provide in connection with classes, programs, events, or other
Services.
Information Collected Automatically
‍
When you use our website, app, or digital Services, certain information may be collected
automatically, including:
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● IP address;
● browser and device information;
● operating system;
● device identifiers;
● pages or screens viewed;
● dates and times of access;
● referring websites;
● interactions with the Services;
● approximate location information where enabled; and
● technical and usage information.

2. INFORMATION FROM THIRD PARTIES

We may receive information from third parties that help us provide the Services, including:
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● payment processors;
● technology and hosting providers;
● booking and scheduling providers;
● analytics providers;
● communication providers;
● app platforms;
● marketing providers; and
● other service providers supporting our business.
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Arketa may process information in connection with the technology underlying portions of our website, mobile application, membership, booking, and digital content Services.

3. HOW WE USE PERSONAL INFORMATION

We may use personal information to:
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● create and manage accounts;
● provide memberships and Services;
● process purchases and payments;
● facilitate bookings and registrations;
● provide access to digital content;
● communicate with you;
● respond to questions and requests;
● send transactional communications;
● send marketing communications where permitted;
● administer classes, programs, and events;
● understand how users interact with our Services;
● improve our website, application, content, and Services;
● maintain security;
● detect and prevent fraud or misuse;
● enforce our agreements;
● comply with legal obligations; and
● protect the rights, safety, and property of embodyment by Susana and others.

4. PAYMENT INFORMATION

Payments may be processed through third-party payment processors.
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We may receive information such as transaction status, purchase amount, billing information, and other transaction-related information.
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We do not intend to store your complete payment-card number unless expressly stated otherwise.
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Payment processors may independently process your information according to their own privacy policies and applicable security practices.

5. ARKETA AND OTHER SERVICE PROVIDERS

embodyment by Susana uses third-party service providers to support portions of our Services.
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These providers may include technology platforms, hosting providers, payment processors, analytics providers, communication providers, scheduling providers, and other vendors.
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Arketa may provide technology supporting portions of our website, branded mobile application, membership functionality, digital content, bookings, and related Services.
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We may disclose information to these providers where reasonably necessary for them to provide services to us or to you.
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Arketa's Privacy Policy separately governs information processed by Arketa in connection with its own platform and Services. Arketa Privacy Policy

6. INFORMATION SHARING

We may disclose personal information:

To Service Providers:
To vendors and contractors that help us operate our business and provide the Services.

For Payments:
To payment processors and financial service providers to process transactions.

For Communications:
To email, messaging, SMS, or communication providers when necessary to send communications you request or that are necessary to administer the Services.

For Analytics:
To analytics and measurement providers to understand usage and improve the Services.

For Legal Reasons:
When reasonably necessary to comply with applicable law, legal process, subpoena, court order, or governmental request, or to protect our rights, safety, property, users, or others.

For Business Transactions:
In connection with a merger, acquisition, financing, sale, restructuring, bankruptcy, or other transaction involving all or part of our business.

With Your Consent:
When you expressly authorize another use or disclosure.

We do not sell your personal information for money.

Where applicable law treats certain disclosures to advertising or analytics providers as a “sale,” “sharing,” or targeted advertising, we will provide the rights and choices required by applicable law.

7. SMS AND COMMUNICATION INFORMATION

If you voluntarily provide your telephone number and opt in to receive SMS or other marketing communications, we may use that information to provide the communications you requested.
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We do not sell your telephone number or SMS opt-in information.
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We may share telephone numbers and opt-in information with service providers necessary to deliver the requested communications.
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You may opt out of marketing text messages by following the instructions provided in the applicable message, including replying STOP where supported.
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You may continue to receive transactional or service-related communications where permitted by law.

8. EMAIL MARKETING

You may unsubscribe from marketing emails by using the unsubscribe mechanism contained in the applicable email.
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Unsubscribing from marketing communications does not necessarily prevent us from sending transactional, account, security, booking, membership, or other service-related communications.

9. COOKIES AND ANALYTICS

Our website and digital Services may use cookies, pixels, tags, SDKs, and similar technologies.

These technologies may be used to:
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● maintain functionality;
● remember preferences;
● understand usage;
● measure performance;
● improve the Services; and
● where applicable and permitted, support marketing activities.
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The specific technologies used may change as our website, application, and service providers change.

10. MOBILE APPLICATION INFORMATION

If you use the embodyment by Susana mobile application, certain information may be collected automatically by the application or its underlying technology providers.
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Depending on the features enabled, this may include device information, application activity, technical identifiers, and information associated with your account.
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If you grant the application permission to access certain device features, such as notifications or location, you may manage those permissions through your device settings.

11. DATA RETENTION

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
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● provide Services;
● maintain accounts;
● complete transactions;
● comply with legal, accounting, tax, and regulatory obligations;
● resolve disputes;
● enforce agreements; and
● protect our legal rights.
‍
When information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable law and legitimate business needs.

12. DATA SECURITY

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
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However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
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Accordingly, we cannot guarantee absolute security.

13. INTERNATIONAL PROCESSING

Because we may use third-party technology and service providers, personal information may be processed or stored in the United States or other jurisdictions where those providers operate.
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By using the Services, you acknowledge that your information may be transferred to jurisdictions that may have different data-protection laws from those in your jurisdiction.
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Where required by applicable law, we will take appropriate measures regarding international data transfers.

14. YOUR PRIVACY RIGHTS

Depending on where you live and applicable law, you may have rights concerning your personal information, including the right to:
‍
● request access to personal information;
● request correction of inaccurate information;
● request deletion;
● request information about how personal information is collected and used;
● object to or restrict certain processing;
● withdraw consent where processing is based on consent;
● request portability of certain information;
● opt out of certain targeted advertising or data sharing; and
● exercise other rights provided under applicable law.
‍
These rights are subject to applicable legal exceptions and limitations.

15. CALIFORNIA PRIVACY RIGHTS

If you are a California resident and California privacy law applies to our processing of your information, you may have additional rights, including rights to know, access, correct, delete, and opt out of certain forms of sharing or targeted advertising, as applicable.
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You also have the right not to receive discriminatory treatment for exercising privacy rights provided by law.
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We will respond to qualifying requests in accordance with applicable California law.

16. HOW TO EXERCISE PRIVACY RIGHTS

To submit a privacy request, please contact:
‍
embodyment by Susana Victoria Perez LLC
d/b/a embodyment by Susana

Email: connect@embodymentbysusana.com
‍

We may need to verify your identity before completing certain requests.
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Where permitted by law, we may decline requests that are excessive, repetitive, fraudulent, or not legally required.

17. CHILDREN'S PRIVACY

The Services are intended for individuals 18 years of age and older.
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We do not knowingly collect personal information from individuals under 18 for the purpose of permitting them to use the Services.
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If we learn that we have inadvertently collected personal information from an individual under 18, we will take reasonable steps to delete it, subject to applicable law.

18. THIRD-PARTY WEBSITES AND SERVICES

Our Services may contain links to third-party websites, applications, social-media platforms, payment providers, or other services.
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We are not responsible for the privacy practices of third parties.
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We encourage you to review the privacy policies of any third-party services you use.

19. DO NOT TRACK

Some browsers offer “Do Not Track” signals.
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Because there is not currently a universally accepted standard for responding to such signals, our Services may not respond to all browser-based Do Not Track settings.
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You may manage cookies and certain tracking technologies through your browser and device settings and through any privacy choices made available through our Services.

20. SOCIAL MEDIA AND PUBLIC CONTENT

If you interact with embodyment by Susana through social-media platforms or publicly post content associated with our Services, that information may be visible to others.
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We do not control the privacy practices of those platforms.
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Your use of those platforms is governed by their respective terms and privacy policies.

21. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our Services, technology, legal requirements, or business practices.
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When we make material changes, we may provide notice through the Services, by email, or by other reasonable means.
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The updated Privacy Policy will be posted with a revised effective date.

22. CONTACT US

Questions, concerns, or requests regarding this Privacy Policy may be sent to:
‍
embodyment by Susana Victoria Perez LLC
d/b/a embodyment by Susana

connect@embodymentbysusana.com